Seamless EMR Data Migration Enables Rapid Practice Acquisition Growth

Women’s Health of Arizona transforms their expansion strategy with Aesto Health’s comprehensive data conversion and archiving solution

Women’s Health of Arizona, a growing MSO (Management Services Organization), faced a critical challenge: how to efficiently acquire new practices while ensuring seamless data migration and continuity of care for patients. With multiple EMR systems across acquired practices and complex data mapping requirements, they needed a partner who could deliver clean, accessible clinical data without disrupting their growth timeline.

THE CHALLENGE

Multiple EMR Systems Creating Data Silos

Women’s Health of Arizona acquired two practices with three different EMR systems, creating a complex data challenges. Each system contained years of critical patient history, including specialized GYN records, past medical history, and OB flow sheets essential for women’s healthcare continuity.

Systems Involved In These Projects:

• Greenway Intergy
• Greenway PrimeSuite
• eCW

Time-Sensitive Acquisition Timeline

As a growing MSO, Women’s Health of Arizona couldn’t afford delays in their acquisition and onboarding processes. They needed their clinical data available at go-live to ensure providers had immediate access to patient histories and could deliver uninterrupted care.

Complex Data Mapping Requirements

Moving data from legacy EMRs into Athena’s financial and clinical systems required precise data mapping to ensure accuracy. The challenge was compounded by overlapping patient populations and system-specific data structures that needed careful reconciliation.

THE SOLUTION

Comprehensive Data Conversion and Archiving

Aesto Health delivered a complete solution that included discrete clinical data imports into athenaOne, document archiving, and clinical archive setup. Using advanced data validation and mapping tools and document category mapping modules, the team ensured every piece of critical patient information was accurately migrated and easily accessible.

Specialized Women’s Health Expertise

Understanding the unique requirements of women’s healthcare, Aesto Health’s team prioritized the migration of GYN history, past medical history, and OB flow sheets—clinical data that’s essential for provider decision-making and patient care in women’s health practices.

Proactive Project Management

Despite initial challenges with data imports due to set up complexities in athenaOne, Aesto Health’s professional services team provided continuous support and advocacy, ensuring the client had all necessary data while maintaining project timelines.

THE RESULTS

Ahead-of-Schedule Delivery

Two of the three projects completed ahead of schedule, with archive systems available at go-live—providing immediate access to patient histories when providers needed them most.

50% Reduction in Data Research Time

Clean, organized data delivery exceeded client expectations and eliminated the need for extensive data cleanup, allowing Woman’s Health of Arizona to focus on patient care rather than data management.

Seamless Continuity of Care

Providers gained instant access to complete patient histories, enabling them to deliver informed care from day one without gaps in clinical knowledge.

“The team provided all the necessary data and exceeded our expectations with the quality and organization of the clinical information. Having the archive available at go-live was invaluable for our providers.”

Women’s Health of Arizona

ABOUT WOMEN’S HEALTH OF ARIZONA

Founded in 2007, Women’s Health Arizona is Arizona’s largest ObGyn group serving the Phoenix and Prescott areas. As a family of providers dedicated to delivering the best ObGyn experience in convenient and comfortable settings, they specialize in obstetrics, gynecology, robotic surgery, midwifery, managed care, mammography, maternal fetal medicine, and laboratory services.

HEADQUARTERS Phoenix, Arizona

FOUNDED 2007

SPECIALTIES ObGyn, Gynecology, Obstetrics, Robotic surgery, Midwifery, Managed Care, Mammography, Maternal Fetal Medicine, and WHAZ Laboratory

WEBSITE https://womenshealthaz.com

ABOUT AESTO HEALTH

Aesto provides a SaaS platform for migrating, archiving, and accessing HIPAA-compliant data from disparate healthcare IT systems. Aesto’s solutions serve investor-backed healthcare groups, independent medical clinics, and hospitals by simplifying the process of decommissioning legacy EHRs with fast and accurate data transformations.

HEADQUARTERS Birmingham, Alabama

FOUNDED 2014